
Merge’s Path to Product-Market Fit: The Importance of Founder-led Sales (Even for a Self-Serve Product)
Merge founder and CEO Shensi Ding sits down with First Round Partner Todd Jackson for a behind-the-scenes look at how she and co-founder Gil Feig built and scaled a product that solved the painful headache of building and maintaining integrations.

Webflow’s Path to Product-Market Fit — Lessons on Creating a Market with Rigorous Customer Empathy
In this post in our “Paths to Product-Market Fit” series, Webflow’s Bryant Chou sits down with First Round partner Todd Jackson to tell the story of how he and his co-founders leaned into the power of customer empathy to create the leading visual development platform for building powerful websites.

Airtable's Path to Product-Market Fit — Lessons for Building Horizontal Products
In the first post for our new series, "Paths to Product-Market Fit," Airtable co-founder Andrew Ofstad sits down with First Round partner Todd Jackson to share the inside story of the no-code platform's long journey and the challenges they came across while building a horizontal product.

Alma’s Path to Product-Market Fit — How to Pivot and Succeed as a Solo Non-Technical Founder
Alma founder and CEO Harry Ritter sits down with First Round partner Todd Jackson to tell the story of how he tackled a huge pandemic pivot that turned his initial startup idea on its head and found product-market fit twice.

Material Security’s Path to Product-Market Fit — Find Your Winning Idea by Selling Products That Don’t Exist Yet
Material Security co-founders Ryan Noon and Abhishek Agrawal sit down with First Round Partner Todd Jackson to explain how they whittled 25 startup ideas down to 4 and then used a pre-selling technique to find their winning idea.

Maven's Path to Product-Market Fit — Lessons for Leveraging Community in the Early Days
In the second post for our new series, "Paths to Product-Market Fit," Maven founder and CEO Kate Ryder sits down with First Round partner Todd Jackson to share the inside story of the first female-led telemedicine startup to achieve unicorn status.

Shippo’s Path to Product-Market Fit — The Upside of Being Industry Outsiders
Shippo co-founder and CEO Laura Behrens Wu sits down with First Round Partner Todd Jackson for a behind-the-scenes look at how she leveraged industry outsider and first-time founder status to build a billion-dollar shipping company.