Cash Runway

Cash runway, sometimes called financial runway, is the amount of time a startup can continue operating before running out of money. It measures how long a company’s cash can support operations given its current spending rate and available resources.

ARPU

ARPU, or average revenue per user, measures how much revenue a company generates from each customer over a specific period. It’s one of the clearest indicators of how effectively a business is monetizing its user base.

Break-Even Point

The break-even point (BEP) is when a company’s total revenue exactly equals its total costs. It’s the moment when sales cover both fixed expenses (like rent and salaries) and variable costs (like raw materials and shipping).

Growth Hacking

Growth hacking is the multidisciplinary practice of identifying and improving key business metrics quickly and meaningfully.

How Brex is building an AI-first operations org

Changing roles, workflows and skills around AI

Why Sierra built a design partnership program on “hard mode”

Sierra’s first GTM hire, breaks down every step of their playbook.

The Hard Way Pays Off: Inside Sierra’s Design Partner Strategy

Instead of chasing low-friction pilots, Sierra asked design partners to pay, commit time and co-build — converting 100% of these partners into customers.

Product

The Hard Way Pays Off: Inside Sierra’s Design Partner Strategy

Instead of chasing low-friction pilots, Sierra asked design partners to pay, commit time and co-build — converting 100% of these partners into customers.

Net Revenue Retention (NRR)

Net Revenue Retention (NRR) measures how much recurring revenue you retain and expand from existing customers over a set period, usually a year.

K-factor

K-Factor (also called the virality coefficient) measures how many new users each existing user or customer brings in over a defined time period.

ARR

Annual Recurring Revenue (ARR) is the amount of predictable subscription revenue a company expects to generate in a year.

Scalability

Scalability is how a business, product, process or system grows under increased demand while maintaining performance.